App UI UX

UI UX for salon
appointments

  • Client Beauty & Care Salon
  • Year 2017
  • Industry Retail
  • Tags UI UX, Retail App UI design, Appointment booking app design

A business consultant to Beauty & Care Salon presented a requirement of an APP that takes care of appointment bookings and customer engagement for the salon’s customers.

Features of the app include

  1. Showcasing of offers and service categories
  2. Booking an appointment with a nearby salon
  3. Social media sharing of looks
  4. Availing latest discounts and offers

Aimed at reducing the enquire via call and SMS, Email method of marketing the offers, the app benefits from the features to monitor customer engagement and weekly active usage. At backend the admin receives data to every stores performance via app as well.

process

  1. Product Idea

    With the Salon being a franchise model, a centralized app can help promote the nearest salon to a user on the go. Users and salon owners can benefit immensely through this app.

    From users perspective, who are mostly working women, booking an appointment through app can be immesely helpful.

  2. User Goals

    1. The user selects a service that they want to avail 2. Details, offers and price information are presented before booking 3. From a single service page, appointments can be booked, post-poned or cancelled at ease
  3. Approach

  4. Grouping

    The home page opens contains latest offers and service categories. Using location, nearby salons are shown with details, booking CTA, reviews, call or chat feature.

  5. Imagery & Colours

    The colours are predominantly driven via brand’s guidelines. Complementing colours are allocated to the sub-services.

    The imagery are mostly icon-based or actual images from the salon.

  6. Discovery

    Once users login after a verified signup, and sort their search via service category or nearby salon, a menu list of services is showcased, particular to the salon.

    Within the categories, user can select one or multiple services with an understanding of price with applicable offers and details of the service.

    User can then pick and choose time and date for the appointment of the service.

    The booked appointments are available under My Bookings. Features like post-pone, or cancel are added to the booking listing made by the user.

screens